For the first time in my life, there's a real push for local content on our radio airwaves. This is being spearheaded by a few local artists and various stakeholder groups.
Now, there're folks who argue that they hardly hear local content on radio, there are others who are completely oblivious to what's going on, all they want to hear is 80s' pop music. How clueless can one be really?
Many radio station owners and moderators 'insist' they're playing what people want to hear when in fact they're just playing what will sell their ratings. Other fools argue that local content is below international production standards.
But my take is, if we, local artists/musicians had our 50% local content on all radio stations. I think everyone would be surprised as to just how talented and diverse our local musicians really are. And on top of this, such a push for local content WILL result in more revenue for radio stations and musicians alike. It's a win-win situation.
So let's not be pig-headed, narrow-minded about it, okay radio station owners.
So folks, here's your chance to support local music....and I mean really support....goto this link and sign the petition